How is your company thinking about events and entertainment this year?
Recent data suggest that corporate event spend will largely increase this year. At the same time, the live music market is booming.
If your company wants to engage clients and employees and produce a memorable event and experience for guests, we at Gulf Coast Entertainment believe that entertainment booking is the key.
So why should your company be investing in events this year? Here are three key reasons why you should circle back on that live entertainment line item in your budget this year for your corporate event:
#1 Live Music is Trending
According to a recent Technavio report, the live music market is forecast to increase internationally by almost $18B from 2024-2029, with the U.S. leading the market with 35% of the growth originating here.
Booking entertainment like a cover band, celebrity talent, or speakers increases engagement and creates a memorable event for you and your clients.
Worried about the ROI? By using an entertainment agency like Gulf Coast Entertainment representing you as the buyer of corporate entertainment, you can rest assured we will help you find the perfect entertainment for your upcoming event and make the entertainment booking a super seamless process.
By allowing GCE to help you book and produce the right entertainment for your private event, you, your venue, and your event planner can all focus your efforts on the other aspects of the event experience for your clients.
GCE brings 45 years of experience and expertise in live entertainment booking, and we know you need every aspect to run smoothly. Our deep relationships in the live music industry allow us to help guide our clients from inquiry to execution with live entertainment options that fit their goals.
#2 Corporate Leadership is Backing Events
According to EventTrack 2025, 95% of event budgets for Fortune 1000 companies are either increasing for 2025 or on par with 2024. 74% of those event marketers stated that event budgets would be increasing in 2025.
If you ask us, what makes a successful event is finding the right entertainment for your venue and clients to take your special event from good to unforgettable.
Booking entertainment and talent for your corporate event is a great way to attract guests and develop business. Quality entertainment and talent, particularly celebrity talent, can make your upcoming event unforgettable, and pay dividends for your company.
The perfect entertainment for your corporate event depends on the goals for your event: do you need soft music playing in the background so people can easily visit? A major headliner to amp up the wow factor? A great party band to facilitate dancing? Using an entertainment agency like Gulf Coast Entertainment enables you to save time and effort in establishing the right entertainment fit for your budget and goals. Let us send you a live music proposal with entertainment options that fit your needs!
Whether it be a live band, artist, cover band, entertainer, performer, speakers, photo booth, or DJ, booking entertainment with GCE will help take your corporate entertainment and private events to the next level. Your guests will love engaging with a featured act, and your event planner will be glad you called Gulf Coast Entertainment for entertainment options so we can free up their time to focus on other event services!
#3 Human Connection still > AI
Researchers are realizing there is no substitute for human connection, and live music and events are not going anywhere. Quality entertainment like a live band, artist, performer, or entertainer can make your private event a successful event, and using a music booking agency like Gulf Coast Entertainment is a super easy way to streamline your event services and help you find the perfect entertainment to fit your needs.
While investing in AI might be a good idea too, as the great Eve6 reminded us last year, “I’d like to see ai take a southwest flight with 3 layovers to open for hoobastank at a county fair.”
In fact, American Express Global Business Travel says that for 2025: “The meetings and events industry is expected to thrive in 2025, and meeting professionals are optimistic about the health of the industry. Our survey found that 66% of them anticipate increased budgets. They plan to use this funding to support a broad range of business priorities.”
https://www.amexglobalbusinesstravel.com/meetings-events/me-forecast/
https://www.amexglobalbusinesstravel.com/meetings-events/me-forecast/
Entertainment booking for your upcoming event is seamless working with a music booking agency like Gulf Coast Entertainment. Though we are based in the gulf coast, we book corporate entertainment for private events wherever our clients go. We can help you find the perfect entertainment by sending entertainment options like celebrity talent, speakers, cover band, performer, entertainer, artist, featured act, band, or photo booth even.
If you want a successful event, relaxed venue, happy event planner, and engaged clients, let an entertainment agency like Gulf Coast Entertainment help you make your special event a memorable event.
Bonus for Texans: New this year, Dallas, TX made the top 5 destinations for meetings and events in the U.S. for 2025. This year it ranks among some of the largest cities in the U.S.
Gulf Coast Entertainment has booked quality entertainment in Dallas for decades, and we look forward to helping with your upcoming private event whenever you have a need for event entertainment. Our event services run the gamut. Let GCE handle the event entertainment like a live band, celebrity talent, or featured act, so you and your team can relax and enjoy the party!
https://experience.amexglobalbusinesstravel.com/me-forecast/2025/north-america
Gulf Coast Entertainment is celebrating 45 years as a music booking agency that supports its clients in procuring and producing entertainment for private events such as celebrity talent, high end variety bands, speakers, and musical entertainment of all kinds. GCE is based in Houston, TX and work throughout the country, wherever their clients go. Book entertainment for your special event today.